Built By Doers

For the 2023 season of College GameDay Built By The Home Depot, we wanted to give fans a behind the scenes look at how the weekly live TV show is transported across the country, rebuilt, written, and produced each week. The simple answer: it takes a lot of “Doers”.

This question led to a larger campaign spanning Home Depot’s sports partnerships called “Built By Doers”, that gave appreciation for the painters, mowers, builders, cleaners, and other “doers” who make sports happen across America every day.